Software tools can simplify processes and improve communication whether you’re working with partners or investors. Here are a few of the top software tools for coordinating multi-level iniatives:
Atlassian is a company that makes collaboration tools for teams of all sizes, provides SaaS solutions that simplify complex projects through better organization and communication. For instance, Atlassian offers a tier-based program which rewards partners with higher benefits when they reach sales targets and complete training programs. This eliminates friction and ensures that team members are focused on the most important tasks.
Deal sourcing is a crucial process for private equity and venture capital firms. To avoid costly errors, VCs rely on software to validate and automate manual entry of contacts, revenue, EBITDA, and other information about the companies they invest in. Solutions like 4degrees and Affinity let VCs effectively manage relationships with investors, founders, and other stakeholders by offering one unified platform to manage deals.
Partner relationship management (PRM) tools combine an online portal that is accessible to partners and automated capabilities that are managed by the administrator to provide the convenience of a single-stop shop. They are designed to accommodate a variety of partnership types including reseller, affiliate and co-delivery as well as Marketing Development Funds (MDF) as well as short-term sales competitions, also known as SPIFFs.
LPs need to be sure that their portfolio managers have a clear understanding of their relationships as well as an structured strategy to leverage them. To do this, they require software that integrates the private equity fund’s information with data from third-party sources, such as PitchBook, Preqin SourceScrub and Sutton Place Strategies. By combining this data with information from the investment committee and deal, the fund can identify potential opportunities, build relationships with existing portfolio companies and make better decisions regarding future investments.